Prathiksha Ravishankar, a young and dynamic individual hailing from Bangalore, India, has woven an inspiring narrative of going beyond borders to pursue her passion as a visual designer. Her journey, from earning a Bachelor's degree in Computer Applications to establishing a thriving career in the realms of design and content marketing, includes a notable stop at the prestigious Parsons School of Design in the vibrant city of New York. It has culminated with her remarkable position as the sole Indian Graphic Designer at The Cultivist, a renowned New York-based company.
Born and raised in Bangalore, Prathiksha's fascination with visual storytelling sparked her love for photography. This creative odyssey began on Instagram, where she shared her work and even secured some freelance opportunities.
Following the completion of her bachelor's degree, Prathiksha initially joined Headout as an Operations Associate. However, her journey took a transformative turn as she ventured into the realm of marketing. Collaborating with designers at this juncture inspired her to delve deeper into the world of design, ultimately mastering the Adobe Creative Suite.
This newfound passion and realization steered Prathiksha towards the Parsons School of Design in New York City. Renowned for providing a platform for career transitions into design from diverse backgrounds, Parsons offered a program that underscored the significance of a multifaceted skill set, spanning from sketching to photography. This versatile skill set has granted her a competitive edge in the field of communication design.
A pivotal juncture in Prathiksha's career arrived when she became a part of The Cultivist, an organization celebrated for its versatility. The company has collaborated with esteemed brands such as Jimmy Choo, Capital One, Harper's Bazaar, and acclaimed artists like Shahzia Sikander, Caroline Kent, Theaster Gates, Bosco Sodi, Lucia Hierro, along with globally renowned chefs Dominique Crenn and José Andrés. As the sole designer at The Cultivist, Prathiksha embraced the responsibility of managing the app, email templates, and website, thereby extending her creative horizons beyond conventional design boundaries.
Prathiksha Ravishankar's journey from Bangalore to Parsons School of Design and her subsequent role as the lone Indian Graphic Designer at The Cultivist stands as a resounding testament to the multifaceted nature of the design industry. Her story vividly illustrates how a diverse skill set, coupled with a relentless pursuit of creativity, can unlock a world of opportunities, spanning from product design to front-end engineering. In a city as vibrant and dynamic as New York, the possibilities are boundless, and Prathiksha's journey serves as a powerful reminder to never restrain oneself when chasing dreams.